According to a 2013 1-800-Dentist.com study, 70% of respondents agreed that online reviews were just as important than a dentist’s credentials. That number increased from 53% reported in 2010. It’s clear that online patient testimonials are incredibly influential to patients looking online for a dentist.
Building a library of positive online dental patient reviews is often easier said than done. It can be uncomfortable for doctors and staff to ask patients to leave their comments, and even if you ask, it’s ultimately up to the patient to follow through.
This blog from the marketing gurus at MarketingProfs gives some very helpful and easy-to-implement ideas for making the online review process a simpler one.
Today’s patients are online, and so that means that dentists need to be too. If you are looking for more information about smart strategies for collecting online dental patient reviews, check out a couple of my previous blogs on the subject: