Our Approach

Our clients seek us out to discover and diagnose their marketing and business ailments. Our goal is to use the best diagnostic tools available in order to determine the appropriate marketing treatment plan. We view marketing as an ongoing process rather than as a series of one-time events, and our approach is to conduct quantitative and qualitative analyses in order to generate customized, comprehensive recommendations that transcend the quick fixes and scattershot tactics that are pervasive in health care professional marketing.